Before you click the “Checkout” button or grab that small bottle/jar of special serum/collagen drink you’ve been staring longingly at, here are a few questions you should consider before making that purchase. The perils of skincare treatments and the best beauty products include dainty, pretty packaging, claimed to be a miracle cure-all which appeals to many, if not all of us. Before you are won over by the pretty packaging and claims, here are some of the questions you should ask yourself before buying – what are the ingredients used/active ingredients, what is the brand’s background, how often will you use it and does it fill a need in your current skincare routine? And girl, to be honest, while those above are key questions to consider, the real questions would be: how much are the shipping fees, can I get it for free and is there a sale going on?
What are the active ingredients and what are the ingredients used?
When you buy a skincare product, a lot of advertisement is about what goes into the product, how it’s made and what are some of its key ingredients. Knowing key ingredients in your beauty products can 1) help your skin look radiant and beautiful, 2) avoid ingredients that trigger breakouts and allergic reactions.
Some of the active ingredients you can look out include:
- Vitamin A / Retinol – Retinol or Vitamin A are known for helping to reduce wrinkles and improve skin texture and tone. Commonly referred to as Retinoids in the beauty industry, read how dermatologists bust Retinol myths.
- Vitamin B – This vitamin is an antioxidant that helps treat signs of ageing (bye pesky wrinkles!) and calm sensitive skin. Experts and dermatologists alike have written about how vitamin B helps protect and rejuvenate your skin.
- Vitamin C – Another antioxidant, some of the vitamin C benefits include helping your body repair damaged skin cells and regeneration process. Commonly found in serums, it is an active ingredient you should look out for!
- Tea tree oil – Another popular choice when calming sensitive skin and treating acne, tea tree oil also has other uses. Found in essential oils and creams, the antibacterial properties help to heal infections and promote healing.
- Green tea extract – This extract contains nutrients called polyphenols which studies have shown help repair sun damage and slow signs of ageing as well as reducing wrinkles and tightening the skin.
- Alpha-hydroxy acid – Another common skincare ingredient, these Alpha-hydroxy acids – glycolic, lactic, citric, and tartaric are used to help exfoliate and make peels to reveal new skin and get rid of acne or acne scars.
- Salicylic acid – A common ingredient in treating acne, Salicylic acid also helps to exfoliate skin and treat acne.
- Hyaluronic acid – A much sought-after ingredient in skincare, Hyaluronic acid is naturally produced by your body and holds moisture to keep your skin supple and well hydrated.
- Collagen – Found in collagen drinks, supplements and treatments, sources of collagen can range from bovine, fish or seaweed sources like TruMarine™ Collagen.
What does the brand stand for?
When purchasing from brands, many consumers do care about the brand’s ethics, brand purpose and brand values. As shown by research, “consumers under 30 – those belonging to Gen Z and millennial generations – particularly feel a strong affiliation to retailers that subscribe to a larger purpose”. This can be positive and negative. Consumers can support a brand because of their sustainability practices, commitment to fair trade and support of disadvantaged communities, OR choose to stop supporting a brand because of their unethical values and actions.
At the end of the day, consumers are active stakeholders of your brand and they too want to be a part of something bigger. They too want to feel that sense of shared purpose.
How often will you use it?
A question based on practicality, ask yourself how often will you really use it? Depending on its price, you can also think about whether it is something you would use every day or only for special occasions. This would help you justify spending that amount of money and ensuring it’s something you’d use every day.
Does it fill a need in your current skincare routine?
We’ve been there, standing in front of the display debating whether we need this beauty product that is currently on sale. A few questions you can ask yourself is 1) do you already have something like this and 2) am I buying this because it is on sale or because I need it? Whatever reason you go with, think about how new products can help in new, different areas like helping to keep your skin hydrated or something to reduce those wrinkles.
Testing your beauty products
Before we end off, here’s a very important lesson – always test or try the product on your skin first! Not testing the product could lead to a lot of regrets if it causes a breakout or even an allergic reaction. Always try to grab a product sample and trust us, your skin will thank you for it. For those looking to try our cellular regeneration products, we have a smaller bottle that’s the perfect size for you! If not, you can drop us a message to enquire further as daily usage up to 3 months is highly recommended for the best results.
If you have any questions about skin treatments or beauty products, drop us a message and we’ll be more than glad to help you!